Give me lots of parking spaces close to the doors, yet not so many spaces that they push the center back from the road. Land-to-building ratio should provide 20%-25% of your site dedicated to building. A prospective tenant cares more that it will be seen than what type of wall sconce you put on your massive stone columns. A retail center must draw attention first to the tenants and let customers know what they are selling. It is often desirable to dictate the types of signs allowed at the center. (You can save the cute for the applied ornamentation.) Monument signs are nice, and often times extremely important to national tenants, but the building is the main billboard and should include large sign bands with plenty of real estate for tenant signage. Building configuration should be straight, simple and flexible. Tenants must be seen and they must be seen as prominently as possible.
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